Exhibiting at the AHR Expo for HVACR Professionals
When thinking about big trade show expositions, the AHR Expo, also known as the International Air-Conditioning, Heating, Refrigerating Exposition, is certainly one of the biggest. The expo draws in professionals from around the globe and features HVACR manufacturers and installers, end-users, engineers and more to create a robust show with plenty to offer. If you’re considering having a custom booth or renting a booth for the show, keep reading to learn more about the AHR Expo.
Learn About AHR
AHR is an annual trade show that changes locations each year, with the last show taking place in January 2019 in Atlanta, Georgia. The next AHR show will be held at the Orange County Convention Center in Orlando, Florida from February 3-5, 2020. With a focus on providing HVACR professionals with the space and time to network, learn about the latest technology and see new products. The 2019 AHR Expo brought in 45,078 attendees who were able to see more than 1800 exhibitors. The show also has special sections dedicated to building automation and control, as well as new software, which highlights how technology certainly impacts this industry. Professional development and education is also a huge component of the AHR Expo with over 120 sessions, along with the opportunity to gain credits for professional certifications.
Why Exhibit at AHR
Besides being the largest HVACR expo, presenting boundless opportunities to showcase new products and technology among many other benefits, the AHR Expo is focused on the important aspects of the industry. The show is also co-sponsored by the ASHRAE and AHRI, which are well-respected industry organizations. Industry professionals have the ability to get hands-on experience with new technologies and products at the show. The ability to see new products in person and learn about their value from the professionals that made them presents a unique opportunity that brochures and catalogs just can’t provide. Ultimately, exhibiting at the AHR Expo could give your business the opportunity to procure new products, establish new customers, and increase sales.
It’s also important to note that AHR also keeps meticulous records of attendance demographics, so you can be sure when exhibiting that you will be reaching the appropriate prospect. For example, the 2019 show had nearly 5,000 international visitors, 10,548 members of senior management, and a significant number of distributors. The full demographic records break down the type of business, geographic breakdown, and job function.
The AHR Expo offers a multitude of marketing tools available to exhibitors, many of which are free, such as a custom promotional video. These tools help exhibitors to make the most of their time and increase their return on the investment of exhibiting at the show. The AHR Expo also features an awards show for those exhibiting superior innovation qualities.
Planning a Booth for AHR?
Whether you’re looking to create a brand new custom booth for the AHR Expo or you are interested in renting one, Team One is able to provide you with options for both. By taking a consultative approach, we can work with you to find out which style would work best for your business. We have a multitude of rental booths from which to choose, or we can sit alongside you to create a booth that will be completely unique to your business. Our process was developed to keep each step of the exhibit booth creation process streamlined and simplistic. Interested in building a booth? Contact us to get started!
Christian has over five years of professional event marketing experience. He has handled everything from on-site labor supervision to managing exhibit design projects in-house. He also enjoys rock climbing and any other outdoor activities. He is a critical thinker who is constantly challenging the status quo.