If you have been renting your trade show booth, you may have been testing the waters before jumping into booth ownership. Buying a custom trade show booth is an investment that you will want to prepare for, just as you would with any other large purchase. Throughout our many years in the trade show industry, […]
When you plan your trade show booth, you are likely thinking of your visitors, your competitors and the people who will be walking the show floor. However, one often overlooked component of a trade show booth is remembering yourself and your storage needs during the show. There are a lot of items that you will […]
If you have invested in a custom trade show booth, you likely intended to use it for many years, using it at different shows in your local area and very likely across the country. This means that your booth will be installed and dismantled multiple times, packed up and shipped multiple times, and that it […]
If you’re doing research for your exhibit booth, you’ve likely come across a multitude of articles of what to do and how to do it. While these articles can certainly put you on the path to success, many of them neglect the pitfalls that can derail your success. When it comes to exhibiting, you want […]
When you are ready to start exhibiting, selecting an exhibit company to build your custom exhibit booth can be daunting. There are many exhibit companies in the market, and you may not know where to start when it comes to evaluating them to make the best choice for your business. We’ll help guide you through […]
When your company has invested in an owned custom trade show booth, it was likely an investment into both the present and the future. When properly cared for, custom trade show booths can last through multiple trade shows and for multiple years. Proper care of a trade show booth includes appropriately storing and maintaining your […]
As you are looking ahead to the next year of trade shows, you may be wondering how you can economize your trade show booth and stretch your trade show booth budget. Trade show booths are an investment that can last for multiple trade show seasons. There are many ways that you can stretch your trade […]
Rental booths offer a great deal of flexibility compared to custom, company-owned trade show booths, which is one major reason that companies opt for a rental. The other standout reason that companies choose a rental booth over a custom booth is the lower up-front cost. It is important to recognize that while rental booths are […]
Exhibiting at trade shows is an excellent way to promote your brand, capture new potential leads, and even make some sales. One key item needed to exhibit at a trade show is a trade show booth or exhibit, meaning the actual display structure that occupies your reserved space at the trade show. Though many companies […]
For trade show exhibitors, the big question when planning for upcoming shows is whether or not to build a custom trade show booth or opt for a rental booth. Realistically, there are benefits to each option depending on your circumstances. Choosing your booth is a big decision, so let’s take a look at some of […]
Purchasing a custom trade show booth can be daunting — and very costly up front. There is an alternative, however, to building a completely custom booth. You can choose to rent a trade show booth, which offers both flexibility and upfront cost savings. Though it is valid to have concerns that that a rental trade […]
When you are exhibiting at a trade show, you will likely be traveling to the show venue and staying overnight for a few days. Including trade show travel into your trade show budget is important as these costs can add up. While you are preparing for your trip, take advantage of these tips to save […]
Shipping is undoubtedly a huge line item cost on a budget for trade shows. Like most companies, you are probably looking for ways to save on shipping, especially as it fluctuates from venue to venue and between different cities across the country. The good thing is that experienced trade show exhibitors know there are some […]
As you plan the budget for your next trade show, have you included provisions for potential unexpected or hidden costs? It is important to include the following items in your budget so that you are financially prepared for the full cost of exhibiting at a trade show. While there is the potential to minimize or […]
When you want to generate a buzz about your business and drive traffic to your trade show booth, incorporating signage and graphics will ensure you’re making the most out of your booth. Beautiful displays will naturally attract visitors, giving you a shot at converting more leads and getting a better return on your investment. Keep […]
Similar to contests, giveaways, also known as trade show swag, remain a popular item to help entice visitors to stop at your booth. Trade show booths that do not offer giveaways do not see the traffic that other booths offering giveaways do, and part of that may be because they can add a unique visual […]
Smartphones are everywhere, and it seems like nearly everyone is engaged in some form of social media. It’s no wonder people feel that way. The statistics back it up: the Pew Research Center reports that among adults in the United States, 81% own a smartphone, and 7 in 10 use social media. With these numbers […]
For those in the automotive industry, the Specialty Equipment Market Association’s trade show, more well known by its acronym SEMA, offers a glimpse at the future of automotive specialty products. With exciting reveals and show-stopping booths, this is one trade show that won’t disappoint exhibitors and attendees alike. When you’re looking to exhibit for the […]
In years past, when exhibitors and trade show visitors were packing for their next trade show, there were two personal items that were a must have: comfortable shoes. Exhibitors and visitors would spend almost the entire show on their feet, on hard concrete, walking miles upon miles making the rounds, setting up their displays, and […]
For those in the commercial construction trades, and specifically the concrete and masonry industries, WOC (World of Concrete) is a renowned trade show. The upcoming show will take place in February 4-7th, 2020 at the Las Vegas Convention Center. The multi-day conference offers plenty of chances to collect professional development certifications and continuing education credits, […]
When thinking about big trade show expositions, the AHR Expo, also known as the International Air-Conditioning, Heating, Refrigerating Exposition, is certainly one of the biggest. The expo draws in professionals from around the globe and features HVACR manufacturers and installers, end-users, engineers and more to create a robust show with plenty to offer. If you’re […]
Whether you’re in logistics, long-haul trucking, or a related field, attending a trucking trade show is a must. Trade shows provide an opportunity to gain essential knowledge in a rapidly changing industry. Truckers today are seeing huge changes in regulations as well as advancements in technology. With over one million square feet of exhibit space […]
If you’re in the construction and/or utility industries and planning your next trade shows, you will want to keep reading to learn about ICUEE, or the International Construction & Utility Equipment Exposition, a massive construction and utility trade show. Undoubtedly one of the largest, North American utility and construction trade shows, the ICUEE show is […]
When it comes to choosing a trade show to attend or exhibit, you cannot go wrong with choosing to get one related to your work. ConExpo-Con/Agg is one of the ultimate trade shows for those in the construction trades as it is easily one of the largest shows in the United States. This triennial show […]
When you’re looking ahead and trying to plan which trade shows to attend, it can very quickly become a daunting task. Nearly every industry has a multitude of national, regional, and local trade shows. Where do you even begin? When choosing which trade show(s) to attend, it’s important to consider the potential return on your […]
Recently, we wrote about exhibit trends that are taking trade shows across America by storm, and it was no mistake that virtual reality (VR) was included in that list. Virtual Reality, a newer interactive technology that creates a computer-simulated environment that users can interact with as though it were real. Users wear a headset and […]
With each year, trade shows offer a platform for the latest cutting edge technology, exciting marketing tools, and new methods for engaging visitors at the show. With the 2019 trade show season already kicked off, we’re going to explore some of the trade show exhibit trends that have taken this season by storm and that […]
The Consumer Electronics Show, most commonly referred to as CES by those in the industry, is a trade show that boasts impressive exhibits chock-full of the latest technology and gadgets. At the CES trade show, expect to be wowed by grand exhibits and learn about new and exciting technology. At the show, tech topics span […]
If you want to make planning for your next trade show painless and productive, we’ve got an e-book that’s chock full of advice that industry professionals rely on. Easily understand how to plan for a trade show like a true professional while getting tips that will have your peers asking how you make it all […]
With trade show season ramping up, many companies are opting to use a custom exhibit rental instead of buying a smaller scale design outright — and with good reason. Trade show booth rentals offer a significant savings to marketers with the ability to customize designs and without the hassle of owning an exhibit. There are […]
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